#Iconic_Audencians: Boris Couilleau (GE 01), pioneering democratic & inclusive business practices

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  • Le 16 février 2022

Boris Couilleau, Grande Ecole 2001, Founder & President

Boris Couilleau’s first years after graduation were not plain sailing: within half a decade, he’d experienced the consequences of a ruinous investment, a series of jobs with little meaning, the premature birth of his twins, and the stress of working under an abusive boss. But Boris managed to come out of it stronger and finally in tune with his true aspirations. A beautifully coherent career ensued, driven by the desire to facilitate the daily life of vulnerable citizens and to pioneer democratic business practices.

In 2006, he launched Titi Floris, a transport company for people with reduced mobility. The group is in constant expansion and now counts 1,500 employees across the western region of France. Titi Floris has set the standard for virtuous businesses, striving to integrate the world of disabled people with the rest of society. Boris then launched Titi Services, a subsidiary offering personal support services for vulnerable users, currently with 80 employees and a healthy 1.7M€ turnover. His latest ventures include La Fraterne – an inclusive restaurant that employs disabled people and encourages dialogue, and Hacoopa, an innovative, shared housing concept for seniors.

Boris has chosen the SCOP (social and participatory cooperative) model for all of his companies. With its member ownership structure and community focus, it gives employees a skin in the game and it fosters outcomes that support the group.

Boris tells us more about what led him to run one of western France’s most successful cooperative groups. But he also insists on giving us a reality check: “It’s not all sunshine and rainbows every day!”

 
 
It all began back in 2020 when we celebrated Audencia’s 120th anniversary by launching our very first iconic alumni collection. For this second series, we are delighted and proud to showcase 12 new profiles of Audencians from around the globe. The alumni that you will discover have very generously given up their time for an interview with fellow alumna, Katia Hérault (GE 2001), for which we are immensely grateful.
 
Discover all the portraits here


 
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